In 1997, Jeff Kelley started making sandals out of inner tubes and indoor-outdoor carpet out of his garage. Today Jeff Kelley’s company, Sanük, is a $30 million a year company that pumps out its unique style of footwear all over the world! I got a chance to sit down with Kelley and learn about the ups and downs of starting his own footwear company and some of the decisions, sacrifices and triumphs that came along with it. Sanük sponsors a diverse group of professional athletes ranging from surfers like Donavon Frankenreiter and Dave Rastovich to rock climbers like Chris Sharma and Randy Leavitt. One of the things I took away from this interview was how much passion Jeff has for what he does and how he puts that passion into every design that comes out of the Sanük factory.
(And just in case you’re wondering, “Sanük” is the Thai word for happiness and balance.)
Enjoy, gang!
-M

For more information on Sanük, visit: www.sanuk.com

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